At the NXT conference, we will give you an extensive overview with concrete tips, and deep insights on how to move your customer experience and business forward.
The business landscape for retail and consumer goods in Norway is changing by new players coming into the market. Customer experience will overtake price and product as the key brand differentiator. Retailers must focus on the customers needs by creating customer centric solution. Welcome to a crisp, inspiring and compelling session with Cognizant- The future of Retail.
Program:
Time: 10:30- 11:20
- The Cognizant Retail Transformation way, Introduction
- The Covid Shock - What Now? (Euan Davis)
- Personalization - Means to make it happen (Allan Borre Ingwersen)
- Widerøe, the little airline that could (Kristian Sonnenberg)
- Panel Discussion : How retail transformation enables success
- Closing words and Q&A
VP Center for the Future of Work
EMEA Cognizant
Euan is a long standing expert in the business and IT services landscape. A respected speaker and thinker, Euan has guided many Fortune 500 firms into the dynamics surrounding business, technology and sourcing with his thought provoking research and advisory skills. The Center for the Future of Work examines how work is changing in response to the emergence of new technologies, new business practices and new workers.
CloseWhen the COVID-19 pandemic first struck, companies faced an unprecedented series of shocks. Customer needs and behaviours switched as towns and cities emptied of people and workplaces shut down. Business models, operating and technology models all struggled as the disruption intensified. Retailers had to rapidly innovate with “try-before-you-buy” services and curbside pickup rocketing as a result of the virus, even among new demographics such as senior citizens. Many retailers are now reviewing the amount of physical store space they will need when the virus recedes. Join Cognizant as we provide a picture of the work ahead.
Design Lead - Cognizant
Allan has a long experience with optimizing both B2B and B2C E-commerce sites, focusing on being customer centric and at the same time focus on business needs and goals.Allan has been a key player in forming the customer experience strategy for one of the biggest retailers in the Nordic. With focus on transforming it from a traditional brick and mortar retailer to an omni-channel retailer, that uses new technologies to create great customer experiences and to archive commercial goals.
Customers expects relevant and personalized experiences, but how do retailers get started on this? What is important to focus on, and what are the possibilities for your business goals? In a fast-paced changing world, we need to rethink the way we do business. The strategies that worked in the past, might not be relevant anymore. So, where do we go from here? What commercial strategies do we take in the digital era? Let’s find out!
Director Digital Strategy & Business Development
Widerøe AS
Kristian is heading Widerøe’s digital efforts to become more customer-centric and data driven. Over the last 5 years, he has played a vital part in reshaping the landscape of CRM-, Business Intelligence- and E-Commerce solutions. To Kristian, continuous testing and evaluation, is the key to achieve high customer satisfaction and beneficial commercial outcomes. From November, Kristian will become the new CTO of VITA.
CloseIn 2016, SAS completed the sale of regional airline Widerøe. Faced with the task of autonomously promoting and selling the product, Widerøe outlined a new customer-centric digital strategy, leading up to the launch of their new E-Commerce- and CRM platform. Learn more about Widerøe’s digital journey, and how the new platform enabled them to take an offensive approach the rapid changing markets in the wake of the COVID-19 pandemic.
Head of Experience and Design Nordics
Cognizant Digital Business
Kjell Reenskaug joined Cognizant in 2020 as the Head of Experience and Design in the Nordics.
Kjell has more than 20 years of experience in working with design driven innovation, design leadership, service and interaction design and design strategy. He has a strong interest in the human side of technology and has been working with Sbanken, Telenor, Innovation Norway, NRK and Storebrand amongst others.
He has been awarded more than 30 Norwegian and International design awards including 10 times the Award for Design Excellence by the Norwegian Design Council/DOGA, the European Design Awards and The IxDA awards. Prior to joining Cognizant, Kjell was a Partner and Head of Service Design in Bleed and CXO in Making Waves. He holds an MA degree from Bournemouth University and resides in Oslo, Norway
Kjell Reenskaug joined Cognizant in 2020 as the Head of Experience and Design in the Nordics. He will participate as an expert in our panel discussion. Kjell has more than 20 years of experience in working with design driven innovation, design leadership, service and interaction design and design strategy.
He has a strong interest in the human side of technology and has been working with Sbanken, Telenor, Innovation Norway, NRK and Storebrand amongst others. Kjell has been awarded more than 30 Norwegian and International design awards including 10 times the Award for Design Excellence by the Norwegian Design Council/DOGA, the European Design Awards and The IxDA awards.
Moderator
Retail and Consumer Goods Services
Cognizant
Stina is leading the the retail sector in Cognizant focusing on new markeds crossing all Cognizant service Lines including IOT, Analytics and Artificial intelligence, e-commerce and Customer experience to mention some of them.
With an extensive background in digitalization, IT Technology and business, Stina is helping customers create value and leveraging the Cognizant global experiences. With experience from brands such as Walmart, Nike, Adidas, Specsavers and McDonalds, Cognizant is a partner for our global and local customers helping them on a strategic and operational level to succeed.
Close
Stina is leading the retail sector in Cognizant focusing on new markeds crossing all Cognizant service Lines including IOT, Analytics and Artificial intelligence, e-commerce and Customer experience to mention some of them. She will be moderating the session.
With an extensive background in digitalization, IT Technology and business, Stina is helping customers create value and leveraging the Cognizant global experiences. With experience from brands such as Walmart, Nike, Adidas, Specsavers and McDonalds, Cognizant is a partner for our global and local customers helping them on a strategic and operational level to succeed.
Preliminary agenda for Cognizant session
Program:
Time: 10:30- 11:20
- The Cognizant Retail Transformation way, Introduction
- The Covid Shock – What Now? (Euan Davis)
- Personalization – Means to make it happen (Allan Borre Ingwersen)
- Widerøe, the little airline that could (Kristian Sonnenberg)
- Panel Discussion: How retail transformation enables success
- Closing words and Q&A
2020-10-07, 00:00
