Making products smart can deliver game-changing innovation, enriched customer experiences and new, across-the board levels of efficiency. From R&D and manufacturing, through distribution and after-sales support, product data is changing how products are built, sold and cared for. Our latest research reveals practical steps business leaders can take to benefit from this quickly intensifying and accelerating trends.
To understand the smart product phenomenon, Cognizant’s Center for the Future of Work – in partnership with the Economist Intelligence Unit, surveyed over 200 product design and innovation executives across Europe and the US to chart the rapidly developing wave of smart products.
Key findings revealed by our investigation include: