Cognizant Snapshot - Human-Driven Innovation in Tech
Future of Tech… Human-Driven Innovation in Tech
Register now to learn how in-depth human insights, can make innovative companies – start-ups as well as mature companies – customer-centric for real!
When psychologists, anthropologists, designers and technologists come together the magic happens. Innovations are created which match what people truly want – and often without realizing this themselves.
We have gathered the most innovative companies in the intersection between humans and tech for this extraordinary lunch session in the middle of Sthlm Tech Fest*.
- How do corporations go beyond what people say, to understand what they truly think?
- How did some of the best-known brands reinvent themselves by truly understanding their customers.
- How did fear of flying and a ten-year-old passenger help a leading airline company turn their client-satisfaction around?
- …and how do companies apply this to design their future customer journeys, and apply technologies to satisfy those?
Buffé lunch is available
12.45 – 13.30
Introduction to how human insights and understanding are increasingly important to be successful as technology is becoming the DNA of business
How do corporations go beyond what people say, to understand what they truly think.
How did some of the best-known brands in the world reinvent themselves by truly understanding their customers?
Andreas Wester Hansen, Partner, ReD Associates
How did Mirebeau help a leading airline company turn their client-satisfaction around?
Adjan Kodde, CEO, Mirabeau
How how do companies apply this to design their future customer journeys, and apply technologies to satisfy those?
David Womack, Head of Insight, Strategy, and Design, Cognizant Digital Business, Europe
13.30 – 14.00
Panel discussion with the sharpest takeaways
Welcome to continue the conversation with our heavy weight experts
*The buzz around Tech will skyrocket in Stockholm and Waterfront September 4th. Cognizant’s Snapshot Lunch is a stand-alone opportunity to take part of the buzz. If you are registered to Sthlm Tech Fest please register and remember to stop by during the lunch break. Should you want to participate in Sthlm Tech Fest the registration is separate via their organizers.