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Cognizant Snapshot - Human-Driven Innovation in Tech

Date: 04 September, 2017 Time: 12:30 pm - 2:00 pm Location: Stockholm Waterfront Congress Centre or online via livestream
Register your interest

Future of Tech… Human-Driven Innovation in Tech

Register now to learn how in-depth human insights, can make innovative companies – start-ups as well as mature companies – customer-centric for real!

When psychologists, anthropologists, designers and technologists come together the magic happens.  Innovations are created which match what people truly want – and often without realizing this themselves.

We have gathered the most innovative companies in the intersection between humans and tech for this extraordinary lunch session in the middle of Sthlm Tech Fest*.

  • How do corporations go beyond what people say, to understand what they truly think?
  • How did some of the best-known brands reinvent themselves by truly understanding their customers.
  • How did fear of flying and a ten-year-old passenger help a leading airline company turn their client-satisfaction around?
  •  …and how do companies apply this to design their future customer journeys, and apply technologies to satisfy those?

PROGRAM

12.30
Buffé lunch is available

12.45 – 13.30
Introduction to how human insights and understanding are increasingly important to be successful as technology is becoming the DNA of business

How do corporations go beyond what people say, to understand what they truly think.
How did some of the best-known brands in the world reinvent themselves by truly understanding their customers?
Andreas Wester Hansen, Partner, ReD Associates

How did Mirebeau help a leading airline company turn their client-satisfaction around?
Adjan Kodde, CEO, Mirabeau

How how do companies apply this to design their future customer journeys, and apply technologies to satisfy those?
David Womack, Head of Insight, Strategy, and Design, Cognizant Digital Business, Europe

13.30 – 14.00
Panel discussion with the sharpest takeaways

14.00 —
Welcome to continue the conversation with our heavy weight experts

*The buzz around Tech will skyrocket in Stockholm and Waterfront September 4th. Cognizant’s Snapshot Lunch is a stand-alone opportunity to take part of the buzz. If you are  registered to Sthlm Tech Fest please register and remember to stop by during the lunch break. Should you want to participate in Sthlm Tech Fest the registration is separate via their organizers.

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Speakers

Andreas Wester Hansen, Partner, ReD Associates
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Andreas Wester Hansen

Partner

ReD Associates

Andreas Wester Hansen is an expert in corporate strategy and strategic transformations. He focuses on combining the human centered approaches to strategy development applied at ReD Associates with the tools and approaches used in traditional management consulting companies. Before joining ReD Associates, Andreas worked at The Boston Consulting Group, at top-tier Scandinavian management consultancy Qvartz, for the Danish Ministry of Finance and as a journalist. Andreas holds an MBA from London Business School, an MA in Cultural Studies from Goldsmith’s College at University of London, an MsC and a BsC in Political Science from University of Copenhagen and a BA in International Relations from University of Cape Town.

Adjan Kodde, Founder and CEO, Mirabeau
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Adjan Kodde

Founder and CEO

Mirabeau

David Womack, Head of Insight, Strategy, and Design, Cognizant Digital Business, Europe
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David Womack

Head of Insight, Strategy, and Design

Cognizant Digital Business, Europe

You can participate in Stockholm or online via live streaming

Register your interest
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